
In front of the peres peace center in tel aviv, the spring sun is shining over the mediterranean sea; inside, one hopeful entrepreneur after another takes to the stage in front of potential investors.
The founders want to simplify the purchase of coffee or perfect location-based advertising on cell phones, for which they sometimes need a million dollars, sometimes only 500,000. They are mostly male, almost all of them wear jackets and jeans, and appear routine. Many of them have already founded several companies.
Sarah nadav is a mid-thirties mom, and a relative newcomer to the start-up business. This is the second time that it has taken part in this so-called "bootcamp", a kind of partner organization for young companies. Over the course of two days, more than 50 start-ups that have a business idea but not yet the necessary capital will present themselves here. In one-on-one meetings with investors, possible collaborations are explored. Interest in start-ups from israel is rough. Companies from japan, the USA and italy will be there. Bertelsmann is there from germany.